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PARSIPPANY, NJ and SAN MIGUEL, MEXICO -- (Marketwire) -- 02/08/12 -- Sothebys International Realty Affiliates LLC today announced the signing of an exclusive master franchise agreement to develop the Sothebys International Realtyreg ; brand throughout Mexicos San Miguel de Allende region with the opening of San Miguel Sothebys International Realty.
Adrian Toscano and Larry Stebbins serve as co-founders of the firm, which expands the brands current presence in Guadalajara, Los Cabos and the Riviera Maya.
"San Miguel is an exciting and vibrant market for the Sothebys International Realty brand to be showcased, and a powerful addition to our already strong presence in Mexico," said Michael R. Good, chief executive officer, Sothebys International Realty Affiliates LLC. "San Miguel Sothebys International Realty represents another key step forward in our international growth, and I am confident that under their current leadership, the company will bring quality service to Sothebys International Realty clients worldwide."
According to Toscano, the Sothebys International Realty brands global reach complements his firms local expertise. "We provide our clients with individualized attention, ensuring their level of comfort with the process of buying or selling a home," he said. "Our goal is to develop long-term relationships based upon trust, integrity and knowledge. All properties are listed exclusively, which permits the property to be marketed locally, nationally and internationally through the Sothebys International Realty brands global network."
The Sothebys International Realty network currently has nearly 12,000 sales associates located in approximately 590 offices in 44 countries and territories worldwide. San Miguel Sothebys International Realty listings will be marketed on the sothebysrealty.com global website. In addition to the referral opportunities and widened exposure generated from this source, the firms brokers and clients will benefit from an association with the Sothebys auction house and worldwide Sothebys International Realty marketing programs.
About Sothebys International Realty Affiliates LLC
Founded in 1976 to provide independent brokerages with a powerful marketing and referral program for luxury listings, the Sothebys International Realty network was designed to connect the finest independent real estate companies to the most prestigious clientele in the world. In February 2004, Realogy Corporation, a global provider of real estate and relocation services, entered into a long-term strategic alliance with Sothebys, the operator of the auction house. The agreement provided for the licensing of the Sothebys International Realty name and the development of a full franchise system by Realogys subsidiary, Sothebys International Realty Affiliates LLC. Affiliations in the system are granted only to brokerages and individuals meeting strict qualifications. Sothebys International Realty Affiliates LLC supports its affiliates with a host of operational, marketing, recruiting, educational and business development resources. Franchise affiliates also benefit from an association with the venerable Sothebys auction house, established in 1744. For more information, visit www.sothebysrealty.com.
MEDIA CONTACTS
David Russell
Director, International Marketing and Public Relations
Sothebys International Realty Affiliates LLC
Thorpe Hall, Fylingthorpe, YO22 4TT
United Kingdom
44208 123 1985
Email Contact
Adrian Toscano
San Miguel Sothebys International Realty
Hospicio 37, Centro, San Miguel de Allende
Guanajuato, MX 37700
Mexico
415-152-5220
Email Contact
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